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One accidental mispronunciation helped make Mailchimp famous. When a woman in a *Serial* podcast ad called it "MailKimp," the company embraced the mistake—and the internet turned it into a viral marketing phenomenon. Sometimes your biggest branding win is the one you never planned. Hear the full story on How I Built This with Guy Raz.
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#Ad What Does @veselkanyc Do For a Living? Thanks @QuickBooks and @Intuit Mailchimp for helping me surprise my small biz hero. #SmallBizHero #fyp #foryou #job #jobs #cafe #coffee #ceo #customer #customerfirst #eastvillage #nyc No Purch. Nec., 50 U.S. (D.C.) 18 . See Rules at intuit.com/heroprogram, enter by 5/15/26.
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Every small action counts—whether it’s opening your doors or shaping what’s next. 🌟 QuickBooks and Mailchimp want to celebrate those making an impact and shaping the future. Nominate a small business hero for a chance to win a $20,000 grant. #SmallBizHero #SmallBusinessHero #QuickBooks #Mailchimp #SmallBusiness
0:16
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