The Big Gulp: How It Changed Soda Culture Forever
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471 viewsFeb 24, 2025
YouTubeDesi Bro 10
The Big Gulp was introduced by 7-Eleven in 1980, changing the way Americans enjoyed their soft drinks. The idea came about when Dennis Potts, a Coca-Cola representative, noticed that customers were refilling their smaller cups multiple times at a 7-Eleven store. He pitched the concept of offering larger cups, and 7-Eleven’s VP of marketing at the time, Dennis Rosenbaum, saw potential. They started with a 32-ounce cup, which was nearly unheard of at the time, and dubbed it the “Big Gulp.” The ove
0:30
The Big Gulp was introduced by 7-Eleven in 1980, changing the way Americans enjoyed their soft drinks. The idea came about when Dennis Potts, a Coca-Cola representative, noticed that customers were refilling their smaller cups multiple times at a 7-Eleven store. He pitched the concept of offering larger cups, and 7-Eleven’s VP of marketing at the time, Dennis Rosenbaum, saw potential. They started with a 32-ounce cup, which was nearly unheard of at the time, and dubbed it the “Big Gulp.” The ove
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