If your morning bowl of Lucky Charms or Trix looks a little different lately, you’re not imagining it. General Mills is ...

The Cotton Candy and “Moana” varieties will debut this summer, the same time the food giant expects to remove synthetic dyes ...

A closer look at the latest cereal launches from General Mills, featuring new flavors, naturally sourced colors, and playful ...

If you’ve been feeling nostalgic for the original Trix cereal — the kind with vibrant colors like blue and green — this news might make your morning a little brighter. Two years ago, General Mills ...

General Mills is phasing out artificial dyes in iconic cereals through new natural launches as 2026 deadlines approach ...

After receiving thousands of social media comments, mentions and requests for the return of the iconic cereal shape, Trix is officially announcing the return of the 90s favorite -- Classic Trix Fruity ...

Summer just got sweeter.

The puffy pieces of sweetened corn that constitute a box of Trix have evolved considerably since General Mills introduced the cereal in 1954, but never before has a change to the formula drawn this ...

The classic Trix recipe will return to grocery stores next month, after its new, more natural recipe received a massive backlash from fans. In 2015, General Mills Inc., parent company of Trix cereal, ...

After receiving thousands of social media comments, mentions, and requests for the return of the iconic cereal shape, Trix is officially announcing the return of the 90s favorite -- Classic Trix ...