Shares of Cracker Barrel Old Country Store rose more than 8% on Wednesday after the restaurant said it would discard its new logo amid widespread backlash. The switch occurred just hours after ...

Cracker Barrel said Tuesday that after listening to its customers, it will scrap its new logo and keep the "Old Timer" in place. "We thank your guests for sharing your voices and love for Cracker ...

Cracker Barrel admitted on Monday that it "could’ve done a better job sharing who we are and who we’ll always be" after customers expressed outrage over the restaurant chain's new logo. "If the last ...

Shares of Cracker Barrel Old Country Store plummeted roughly 10% on Thursday after the restaurant unveiled its new logo earlier this week as part of a larger brand refresh. Subscribe to read this ...

The exterior of a Chili's restaurant showing the logo - Kevin Carter/Getty Images An effective logo identifies a restaurant's brand in a way that's easy to recognize; think McDonald's golden arches, ...

WASHINGTON -- Amid mounting controversy surrounding Cracker Barrel's recent logo change and redesign, the restaurant chain said it is going back to its old logo Tuesday. "We thank our guests for ...