PCMag

Fitbit Ditches the Screen With Its New $99 Whoop Rival

With a simple, screenless design and long battery life, the Fitbit Air has a lot of similarities to the Whoop 5.0, but costs ...
CNET on MSN

The Fitbit Air's Minimal Design Is Hiding a Bigger Strategy

The Fitbit Air's Minimal Design Is Hiding a Bigger Strategy ...

Forget the New Fitbit Air, Amazon Just Made the Charge 6 So Cheap It’s the Obvious Choice

Google announced the Fitbit Air this week and Amazon immediately dropped the Charge 6 close to the record low. The Charge 6 ...

Fitness Bands Are Losing Screens—and Gaining Fans

No-display health trackers, including the Oura Ring, Whoop band and the new Google Fitbit Air, offer more continuous ...
Wareable

Fitbit Air arrives as Google’s $99 screen-free Whoop rival

Five years after acquiring the brand, Google is finally expanding into a new phase of fitness tracking with the screenless Fitbit Air. The $99 tracker, which is available to pre-order now ahead of ...

Your Fitbit App Is About To Completely Change — Here's Why

Fitbit users have a big change coming. Google is officially retiring the Fitbit app in 2026 and replacing it with something ...

Google Is Rebranding the Fitbit App to ‘Google Health’

Google is sunsetting Google Fit by year’s end. While Fitbit remains very much alive, the rebranded Google Health app is your ...